Weather & Data in Business 5 mins to read
Why advertisers should necessarily rely on weather data
We'll take a closer look at why it's worthwhile to consider weather in your advertising activities and why weather targeting is more important than ever - considering the recent demise of 3rd party cookies.
Weather & Data in Business 4 mins to read
Why weather data offers so much business value
From planning to controlling - in this article we explain what weather data is all about and why it is so valuable.
News & Events 5 mins to read
Interview with #machtdigital
Stefan Bornemann, Head of METEONOMIQS, talks to #machtdigital, an initiative for SMEs, about our weather solutions.
News & Events 4 mins to read
Situational targeting with weather data
Cooperation between Cynapsis Media and METEONOMIQS enables programmatic advertising without 3rd party cookie user data.